What Makes a Man Attractive? More Than Looks and Muscles
The kind of appeal that makes people want to stay close for the long term usually comes from kindness, sincerity and self-care rather than outward appearance.


Key points
- Research across 37 cultures found kindness and understanding near the top of the qualities people look for in a partner.
- Making others feel safe, being responsible and having humour that doesn't hurt anyone are lasting forms of attractiveness.
- Looking after your sleep, exercise, hygiene and sexual health builds confidence from the inside.
Many men who come to see me want a "boost" to look better: hormones, muscles or cosmetic procedures. Some of these can help when there's a genuine medical reason. But I always ask back: "How do you want people to feel when they're around you?" Real attractiveness usually lies in the answer to that question.
What does the research say?
A classic study by David Buss (1989) of more than 10,000 people from 37 cultures found that the qualities both men and women valued most in a long-term partner were kindness and understanding and intelligence, ranking above looks or wealth in many cultures. Later research found a similar pattern: appearance and status may matter up to a "good enough" minimum, but once that is met, personality traits carry more weight.
8 qualities that make people want to be near you
- Sincerity. Speaking honestly but politely, reading the situation, not putting on a show.
- Responsibility. Doing what you say, and being able to look after yourself and those around you.
- Making people feel safe. Others feel calm and don't have to be on guard around you. You always respect boundaries and consent.
- A natural smile. It reflects confidence and makes you approachable.
- Confidence without arrogance. Knowing who you are, not needing to compare yourself with anyone, and admitting when you're wrong.
- Gentleness within strength. Being able to listen, to comfort, to cry and to ask for help.
- Looking after yourself. Being clean, smelling good and dressing in a way that suits your personality.
- Humour that doesn't hurt anyone. Being funny without sarcasm or put-downs.
Inner self
- Sincerity
- Responsibility
How others feel around you
- A sense of safety
- Gentleness within strength
Attitude to the world
- A natural smile
- Confident without being self-absorbed
Expression
- Taking care of yourself
- Humour that doesn't hurt anyone
Buss (1989), 37 cultures: kindness and intelligence were highly valued in long-term partners.
Confidence versus arrogance: what's the difference?
Confidence is a steadiness that comes from inside. Arrogance usually comes from hidden insecurity. A confident man listens until others have finished, admits when he is wrong and can compliment others, while an arrogant man has to win every argument.
There are many ways to be a man
There's no single formula for appeal. Whether you're the "daddy" type, the boyish type, the laid-back artsy type or the nerdy type, you can be attractive by being a good version of yourself. The belief that men must be macho, tough and never show feelings is actually a burden that harms men's own mental health. This applies to men of every sexual orientation; for more on this, read top gay men don't have to be macho.
Self-care that actually makes a difference
Body
- Get enough sleep: 7–9 hours. Chronic sleep loss makes your skin look tired, worsens your mood and lowers testosterone.
- Do both aerobic exercise and strength training for your heart, mood and physique. Read supporting testosterone through sleep, diet and exercise.
- Look after your skin and basic hygiene. If you have persistent acne, read hormonal acne.
Mind
- Lasting confidence comes from self-respect, not from the number of likes you get.
- If you've felt low, burned out or easily irritable for several weeks, it may be depression, which men often show differently from women. Read depression or low testosterone?
Sexual health
- Sexual confidence is part of overall confidence. If you have problems with erections or ejaculating too quickly, there's no need to feel embarrassed; these can be treated. Read men's sexual health: where to start.
- Use condoms and get tested regularly when you have risk. Looking after your partner's health is attractive, too.
Risky shortcuts
- Steroids or hormones without indication
- Risk of testicular shrinkage, infertility
- Acne, mood swings
- Heart disease risk
Sustainable self-care
- Sleep 7-9 hours
- Exercise: aerobic and weights
- Look after your mind; ask for help
- Sexual health: test when at risk
Hormones, sleep, fitness and the "presence" people notice
Energetic body language, a fresh face and a steady mood partly come from a body that is rested and active. Sleeping just 5 hours a night for one week can lower testosterone in young men. If you have the basics in place but still feel tired, or notice lower sex drive or muscle loss, it may be low testosterone, which needs morning blood tests to confirm. Testosterone replacement therapy (TRT) is only for men with a true deficiency, as assessed by a doctor. It is not a shortcut to being more attractive.
Body odour and skin: the basics people overlook
- Shower every day and after exercise, paying attention to the armpits, groin and feet. Use a deodorant and change your socks daily.
- Wash your face with a gentle cleanser and wear sunscreen every day.
- Go easy on fragrance. If you sweat unusually heavily or your body odour changes noticeably, see a doctor.
A doctor's view: attraction in long-term relationships
Early in a relationship, attraction is fuelled by novelty. After many years together, what keeps partners wanting to be close is consistent care. Research by Muise and colleagues (2013) found that people who were genuinely motivated to meet their partner's sexual needs kept their sexual desire better over time. The couples I see who still find each other attractive tend to keep complimenting each other and can talk about sex without blame. Attraction doesn't simply fade with age; it shifts from "excitement" to "a sense of safety that still feels alive". Read more in Love and healthy relationships.
When to see a doctor
- A lack of self-confidence is affecting your daily life or relationships.
- You worry about your appearance to the point of obsession, checking the mirror repeatedly or avoiding seeing people.
- You feel tired, have lower sex drive or are losing muscle, which may be related to hormones.
- A sexual health problem is making you reluctant to start a relationship.
At Dr. Kris Clinic in Surat Thani, I see working-age men about sexual health, hormones and confidence, in a straightforward and private way, so you can be yourself in a way you're proud of. English-speaking consultations are available in person and online.
Want help with this? Three simple steps
Reading is a good start. When you are ready, check where you are, see how a consultation works, then book a time that suits you.
1Free 2-minute self-checkRelationship check (CSI-4) — see your result instantly and send it to the doctor if you like.Start the self-check →
2See the steps and feesIndividual from 990 THB · couple 1,590 THB · 30–60 minutes, at the clinic or online via MCS Telemedicine.How a consultation works →
3Book with the doctorPick a time online or message us on LINE. Come on your own or with your partner. Payment confirms the booking.Book online →Self-checks are a guide only and do not replace a doctor's assessment. Outcomes vary from person to person, depending on the severity of symptoms, the complexity of the problem and other factors.
Worried about sexual performance?
Talk to a doctor in private. We look at physical, hormonal and vascular causes before choosing the treatment that suits you.
Frequently asked questions
Can a man who isn't handsome still be attractive?
Yes. Research shows that the longer people spend together, the more traits like kindness, sincerity and humour shape attraction, more than appearance.
Will testosterone injections make me more attractive?
If your hormone levels are already normal, extra testosterone won't make you more attractive, and it carries risks such as temporary or permanent infertility. It should only be used when testing shows a true deficiency, as assessed by a doctor.
How can I feel more confident about sex?
Start by looking after your basic health, understand that sex isn't a performance, and talk to a doctor if you have a specific issue such as erection problems or premature ejaculation, most of which can be managed.
Will looking after my skin or wearing fragrance make me seem less manly?
Not at all. Self-care does not make you less of a man. A clean scent, cared-for skin and daily sunscreen are basic health habits for everyone.
We've been together a long time and the spark seems to have gone. What can we do?
Start with small, consistent things, such as complimenting each other, having time for just the two of you and talking about your needs without blame. If those talks keep turning into arguments, couples counselling can help a lot.
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References
- Buss DM. Sex differences in human mate preferences: evolutionary hypotheses tested in 37 cultures. Behav Brain Sci. 1989;12(1):1-49.
- Li NP, Bailey JM, Kenrick DT, Linsenmeier JA. The necessities and luxuries of mate preferences: testing the tradeoffs. J Pers Soc Psychol. 2002;82(6):947-955.
- Leproult R, Van Cauter E. Effect of 1 week of sleep restriction on testosterone levels in young healthy men. JAMA. 2011;305(21):2173-2174.
- American Psychological Association. APA Guidelines for Psychological Practice with Boys and Men. 2018.
- Muise A, Impett EA, Kogan A, Desmarais S. Keeping the spark alive: being motivated to meet a partner's sexual needs sustains sexual desire in long-term romantic relationships. Soc Psychol Personal Sci. 2013;4(3):267-273.
- Bhasin S, et al. Testosterone therapy in men with hypogonadism: an Endocrine Society clinical practice guideline. J Clin Endocrinol Metab. 2018;103(5):1715-1744.
This article is for education and does not replace diagnosis or treatment by a doctor. If you have symptoms or concerns, please see a doctor.












